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06 Dec 2011
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Dazzling bloom Chengdu Fair China leading the trend of jewelry vane

In recent years, with China's national power and the promotion of soft power, Chinese traditional culture in the world has more and more influence.plastic bags Especially in the jewellery sector, Chinese culture has become the source of inspiration for many of his. Not only Chinese jewelry has appeared in the" Chinese elements" as the design of spindle wave on the foreign market, many international jewelry brands also have the use of Chinese elements in design.

A few days ago, Fair International Jewelry City in Chengdu is held ceremoniously celebration, its very strong Chinese cultural color, yet modern pop elements, were affected by the presence of art world authoritative leader and expert, filaments mosaic of intangible cultural heritage of Ma Fuliang, the famous Taiwan jewelry designer Wang Yue and Hong Kong and Taiwan four big beautiful women star Irene Wan, Kathy Chow, Brenda, Annie Wu recognized, at the same time in the jewelry industry set off a thick ancient China wind.

It is understood, fair comes from the word" songs of the South"," beautiful refined; elegant and refined". Fair jewellery as China jewelry industry in the new force, as her name contains deep antiquity, at the beginning of creation is rooted in the Chinese nation culture, based on high-end, jade, jade, amber, coral and other treasures as the carrier, closely follow the trend of the times, with elements of modern fashion, carefully Diaozhuo, formed a very unique charm and the art of character forms, the detachment of the general concept of jewelry, inheriting Chinese traditional culture.

Fair International Jewelry City located in Chengdu City Qingyang District Xi Yulong street. Since ancient times, Chengdu is a historical and cultural city. The giant panda, food, Wuhou Temple, Qingchengshan, Chengdu Jinsha Ruins of these elements by domestic and international wide attention of people. Especially in Chengdu people reflected the optimistic open-minded attitude, open spirit represented the Chinese nation spirit. Not long ago, Chengdu by virtue of its deep historical and cultural heritage, a good cultural inheritance and innovation, in order to be next to Beijing votes is named "the most famous city of culture of china".

Nowadays, Chengdu this world - famous historical city, will thousands of years of Chinese traditional civilization and the modern civilization shirt-sleeve height, the traditional charm and modern vitality here add radiance and beauty to each other. The fair is located in Chengdu Chengdu jewelry, the historical culture and adds a glow. With the future of fair in Chengdu sprout, these gave Chinese traditional culture color jewelry, with traditional culture collide, common gives out more and more Chinese traditional culture.

" As the Chinese jewelry industry's ' new ', fair jewels will closely follow the trend of the times, adhere to derive from the Chinese traditional culture creative inspiration, design with strong Chinese color products, gift jewelry to the thick confer the connotation of traditional Chinese culture. Fair jewellery will be based in Chengdu, radiation throughout the country, to create the representative of traditional Chinese culture jewelry brand, as more and more users to create a strong Chinese characteristics jewelry, unceasingly inherit the essence of Chinese culture." Fair jewellery relevant responsible person in an interview with reporters.

Industry experts said, in the internationalization of the modern jewelry design, integration of Eastern wisdom and aesthetic, is a new generation of" Chinese wind" embody the core. Fair jewellery will continue in the" Chinese cultural essence, costume jewelry integration of the world jewelry model" for the mission, the depth of excavation and the heritage of the Chinese nation has a long history of excellent cultural essence, the classic combination of modern elements, make its own rich Chinese cultural connotation coruscate gives new lease of life, at the same time, for the industry to establish a Chinese fashion jewelry vane.

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